Apple Event 2020 – A to Z Of the Newly Launched Series of iPhone 12

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In its recent event, Apple, held on the 13th of October 2020, announced the iPhone 12, which comes in four new models. They had also revealed a new smart home speaker named the HomePod Mini and some cool gadgets for the new mobiles  that use magnets to connect to them. 

Please keep reading to know more about its prices, models, accessories included, and much more. 

Pricing & storage

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Apple announced four models of the latest products, all with the various price ranges. Let’s have a look at the pricing of each model. However, the price can vary depending upon the storage, offers or discount, exchange, etc. But for now, focus on the introductory rates of the new line-up. 

  • iPhone 12 Mini starts at $699
  • iPhone 12 starts at $799
  • iPhone 12 Pro starts at $999
  • iPhone 12 Pro Max starts at $1,099

Both the devices, big and mini will be available in blue, green, black, white, and red 64 GB, 128 GB, and 256 GB versions. Whereas the iPhone 12 Pro and iPhone 12 Pro Max will be available in graphite, platinum, gold, and pacific blue 128 GB, 256 GB, and 512 GB versions.

Size and features

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In five new and fresh shades, including blue, red, black, white, and green, Apple will unleash the iPhone 12. The cellular has a 6.1-inch Super Retina XDR Display, which is among the most robust and best displays ever. Ceramic Shield supports the iPhone 12, which makes the handset more reliable than it has ever been. The company  says that this cellular device has four times better drop results. It is powered by A14 bionics. 

They are  also releasing two new products, including the iPhone 12 Pro and the iPhone 12 Pro Max. The Pro version comes with a 6.1 inches screen, whereas the Pro Max fits with a Retina display of 6.7 inches. The A14 Bionic chipset, which also drives the affordable devices, is powered by all launched mobiles. 

It features an ultra-wide-angle 12 MP 12 wide-angle 12 telephoto lens. The extreme fusion camera feature comes with both of these devices. Notably, similar to the iPhone 12 Pro cameras, the iPhone 12 Pro Max has a new camera interface with more ‘pro-level’ features. In comparison, For the very first time, HDR video capture is also available. The Pro model will also be able to film videos and edit them in Dolby Vision HDR in the Images app itself.

Apple also released a smaller device called the iPhone 12 Mini with a 5.4-inch screen. They  have launched a smaller-screen latest mobile than its previous versions for the first time. It is smaller and lighter comparatively, company claims, but it has the same characteristics as the bigger iPhone 12.

5G connectivity in iPhone 12

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 In a pre-recorded official launch filmed in Cupertino, California, Apple revealed that the new  mobile would have 5G. Cook called in Hans Vestburg, CEO of Verizon, to announce a 5G collaboration. Vestberg said these new mobiles  would enable 5 G speedy millimeter waves. The new devices will stream data using Verizon’s millimeter-wave network at 4 Gbps frequencies.

Verizon has unveiled a “countrywide” network with greater reach but frequencies similar to existing LTE networks utilizing low-band signals. In the United States, though, 5G networks have still not been implemented, and coverage could be restricted to some areas.

New device – Apple’s home pad Mini 

apple event


An intuitive assistant arrives with the all-new HomePod Mini, making all dwellings better than it has ever been. The organization is talking a lot about consumers’ security and safety. The HomePod Mini has a new structure which, the company says, is worthy of continuous 360-degree sound experience. The smart speaker comes with Siri’s assistance. 

This cell phone would be eligible to use the HomePod Mini to notify you of a new call or post, or even an email or more. The strong mobile compatibility renders the process smooth. You can also monitor different items, like lighting, etc. Two-color options are available for the HomePod mini, priced at $99.

It’s the effect on Apple’s stock

apple event


Apple’s stock slipped 1.4 percent in mid-afternoon trade ahead of the gathering, although its tech rivals saw marginal gains. Microsoft stock traded .68% higher, while Alphabet shares rose .11%. Shares in Netflix went up 1%, while Facebook and Tesla added 1.3% and 1.6%, respectively.

For the company’s stock, this is not a shocking decline. Kensho’s hedge-fund analytics tool data shows that the company’s  shares for the day and week after a media incident were down on average, but the market bounced back. On average, three months after the experience, Apple’s stock is 10.7 percent higher.  

Improved features of the new device 

apple event


Speed – The output of your iPhone or iPad can be improved by iOS 12, which will be highly visible when you perform daily tasks, such as clicking on the keyboard and opening the Camera app. IOS 12 is supposed to sweep the camera up to 70 percent faster and view the keyboard up to 50 percent rapidly in terms of speed. The graphics are smoother, so it will feel more reactive to bring up the Control Center and switch while doing multiple tasks.

Screen time – Often, when using applications on your mobile, you may lose track of time. The new Screen Time software gives a more in-depth overview of how much time you and your children use smartphones, browse the web, and do other computer activities. A Today View, a weekly summary, app use, alerts, and computer pickups are displayed to you in the Screen Time app. You can set Screen Time for your kids using your Apple ID to see just how much time they waste on apps and websites. And when their approved use period expires, children may seek additional time for consent.

High-tech reality experience with ARKit-2 – With iOS 12,they are  adding developers to ARKit 2. Enhanced face recognition, 3D object detection, and practical visualization are part of ARKit 2. Experiences in virtual reality can also be exchanged over time by becoming bound to points in the physical world. It implies that you can create AR art that someone can later consider at the same location.

apple event


Measure app – Using its virtual reality technologies, Apple has developed an app called Measure. For this software, you can use the Camera app on an iPhone or iPad camera to draw straight lines to compare items and structures horizontally and vertically. In this app, the sensor will also be capable of detecting the proportions of rectangular things manually.

Additional features – In iOS 12, a variety of other minor improvements are being introduced. It includes mapping software from third parties for CarPlay.

You could even add contactless student ID cards to your wallet so that college students can access their classrooms and library services along with paying for university meals and chores.

In Settings, extra battery consumption maps are inserted to display your consumption over the last 24 hours or ten days.

IOS 12 also added an Arabic and English dual dictionary, a Hindi and English bilingual dictionary, and a Hebrew dictionary.


Here’s all you should know about the newly launched iPhone 12. We have covered all the minute details, including all the latest features, size, storage, color availability, pricing, and much more for your info.

Michelle Walter

Hey, I am an awarded blogger who loves to write about making day-to-day activities easier. I began writing during my college days after getting inspired from my lovely mom. I like to discover creative ways to do things and my out of the box thinking helps me do so. Please leave your comments for topics, which you want me to write. Thanks

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